![]() įuture generations might yet dismiss Britain's National Hero as 'The Spy Who Sold Me' as the extent of the commercialism behind the movie becomes more apparent. What about Daniel Craig? Surely, as an actor he would object to this blatant marketing ? Well, last year hackers revealed confidential documents confirming that Sony were paying him £3 million for participating in a promotion for their new smartphone. What is even more annoying is the director deliberately lengthening certain scenes to provide close-ups of products. Consequently ,the estimated £1.2 billion in revenue generated from the movie translates into pure profit emphasizing that this unethical practice is motivated by pure greed. Aston Martin DB10 Supercar driven by 007 / James Bond (Daniel Craig) in Spectre movie. This allows the studio to break-even before the movie even hits the theaters. Pistolet HECKLER & KOCH de daniel craig dans spectre en Autriche. Heineken are believed to have paid £28 million for having the brand affiliated with the 007 franchise. The movie makers have defended this excess product placement claiming that it offsets the high production costs estimated at £200 million. By associating their brands with iconic figures like James Bond, companies like Belvedare Vodka or N.Peal jumpers are able to subliminally influence a global audience. The reason for this increased popularity is TV advertising is highly regulated while film making is by definition unregulated to allow directors and producers artistic licence to tell their story. Films such as Entourage featured 65 different brands while Transformers ( Dark of the Moon) had no less than 71 visible brands creating increased consumer awareness despite the threat of brand saturation. Marketing Week reported that product placement in films is spiraling out of control and is worth over $6 billion to Hollywood Studios. While the audience may accept Tom Ford suits in place of Savile Row Classics and Omega watches being substituted for the authentic Rolex, Bond swigging from a bottle of Heineken or a bizarre appearance of a Fiat 500 does insult even the most ardent 007 fan's intelligence. However, what is shocking is the other 16 brands which feature in the film leading critics to accuse the producers of making a two and a half hour infomercial masquerading as a movie.įrom Sig Sauer guns to Sony phones, it seems the world's most famous spy is on sale to the highest bidder. ![]() So, it came as no great surprise when Aston Martin designed a brand new DB10 for Bond in new Spectre movie which has now broken box office records around the world. One thing for sure is Christoph Waltz is pretty pimp for a supervillian.When Ian Fleming invented James Bond he said he wanted him 'to be the man every man wanted to be' and 'every woman wanted to be with' -suave, dangerous, and equipped with a licence to both thrill and kill! As a result, he described his hero's expensive tastes in detail from his Aston Martin car to his Walther PPK pistol right down to his Martini, shaken not stirred. 45 (come on, you knew that gun was going to be a propmaster’s favorite).ĭon’t frown on the modern technology though, it sure looks like 007 is back to rocking a Walther PP/PPK by the end of the trailer getting in some impossible shots from bow of a speeding boat. The folding carbine/pistol in the open scenes looks like a Arsenal Firearms LRC-2 conversion kit fitted to a pistol– maybe with the Heckler and Koch VP9 HMs favorite spy is seen with later– inside of it.Ī bearded goon can be seen with an AF2011 double barreled. Spectre Action & adventure 2015 2 hr 28 min English audio PG-13 CC Buy or rent A cryptic message from Bonds past sends him on a trail to uncover a sinister organization. Oh yeah, super-guns, and there seem to be plenty. ![]() Come on, whats not to love besides super-cars, supervillans and super sweet action. SPECTRE, the upcoming 24th James Bond movie, set to premier this fall, has a sweet new preview out that shows off some very swag guns.īesides some video of a race around Rome with Daniel Craig/James Bond’s Aston Martin DB10 and a Jaguar C-X75 piloted by mysterious enemy agents, there is a good bit of firepower to be seen in the trailer.
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